Id33B5: Heidi Cohen's Practical Marketing Advice — New Blog Post

sâmbătă, 21 ianuarie 2012

Heidi Cohen's Practical Marketing Advice — New Blog Post

Heidi Cohen's Practical Marketing Advice — New Blog Post


How To Fight Your Writing Demons

Posted: 21 Jan 2012 02:00 AM PST

7 Writing Challenges You Can Overcome

Are there days when you can't write a single word? Recognize you're not alone (which is difficult since writing tends to be a singular activity.) Understand that most writers, regardless of their facility and output, face these negative spirits at some point.

To get your writing back on track and keep your content compelling, know that you have the power to destroy these writing demons.

Here are seven writing tips to assist you.

  1. Don't wait to get your ideas down. Often great ideas come to us when we're in the shower or busy doing something else. Do yourself a favor and capture the essence of what you're thinking before it disappears. I wish I had a dollar for every time I thought I'd be able to remember an idea later only to have it disappear before I got around to using it.
  2. Don't start with a blank page. Having an expanse of a white screen or paper is intimidating. Instead, collect ideas for your writing wherever you are. Make it into a game by forcing yourself to create outlines from your everyday activities. Alternatively, rewrite one of your old articles from a different angle or use someone else's title and force yourself to write a new piece. (Note: This doesn't mean plagiarize someone else's work!)
  3. Don't force yourself to start at the beginning. In elementary school, I went through pages of paper trying to get the best first sentence. Instead go where the energy is for your writing. Put your words on paper without worrying about them too much. Once you have a basic draft, you can polish it.
  4. Don't wait for the optimal word. Keep writing. Don't interrupt your creative process to look for the best possible word. This takes you away from your writing and doesn't necessarily result in a better outcome. It's important to use the language of your audience. So skip the fancy words. Getting a thesaurus in fourth grade was almost my downfall. I spent more time seeking the best word than placing words on the page.
  5. Don't just write in one place. While building a writing habit working in a special location, such as your office, can give you a cue to start writing, it can be good to break up your routine by writing in other locations. Make a writing date with yourself. It can be a special coffee shop, the park or the library. The idea is to train yourself to commit words to your screen wherever you are. For example, I've taught myself to write on the train.
  6. Don't keep polishing a piece of writing to make it perfect. Accept that you'll always find something else to fix in everything you write. That's what red pens and copyeditors are for. Realize that continuing to correct an existing piece of writing is an excuse for not getting on with the next one. Are you holding your self back?
  7. Don't allow yourself to procrastinate. One way to let yourself off the hook from writing is to keep finding reasons not to put your words on the page. Take my word for it, you can always find something that's more important and pressing than your writing. The problem is that writing doesn't get easier if you decide to do it later, you just have less time to do it.

Writing demons come in a variety of forms. To overcome them, you need to take steps to keep your writing on course because you have to understand that your writing will never be as perfect as you think it is in your mind. Writing something that is “good enough” is much better than not getting any writing done at all.

What other writing demons do you face? Do you have any other suggestions for overcoming them

Happy marketing,
Heidi Cohen


Here are some related articles you may find useful.

Photo credit: http://www.flickr.com/photos/wwwmyspacecomdmdsworld/5524174727/

How To Fight Your Writing Demons – © 2011, Heidi Cohen. This post originally appeared on Heidi Cohen on January 21, 2012.

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